It’s harder than most people think. First of all, to become a successful internet merchant you must learn a whole new set of skills. Web-site design, SEO, conversion, pay-perclick … the list goes on and on. This takes time, money and most importantly, patience. It is much, much easier to open a brick-and-mortar store and stock it than it is to design a site, drive traffic to it and then convert the traffic into sales. I’m certainly not saying it can’t be done. Millions of people make a living selling items online. But unless you are willing to spend the time, money and energy to learn a whole new way of business, you are much better off spending your time and treasure doing more with the store you already have up and running. However, if you are intent on learning more about building an e-commerce business, here’s a few sites and to check out:

The Hidden Costs of Running an E-Commerce Site

Running an Online Business from BPlans.com

Entrepreneur's E-Business How-To Guide

Basic Guide to E-Commerce